SEN and AFL Nation have continued to expand their reach to an ever-growing digital audience, recording an impressive 1,074,676 broadcast streams in the first nine rounds of the AFL season.
The achievement, which includes streams from the AFL app and SEN's digital platforms, compliments SEN's overall digital growth, which last month saw the station have nine of the top 150 most downloaded podcasts in the Australian Podcast Ranker.
The audience reflects known audience only on the AFL app and afl.com.au platform – where SEN has exclusive AM distribution rights – and the SEN owned channels. It doesn’t include the more than 60 stations that take SEN’s AFL Nation call across regional Australia and their own digital platforms.
SEN's and AFL Nation's commentary throughout the season has provided fans unparalleled access to their favourite matches and exclusive content. Overall this has accounted for over 21 million minutes of AFL broadcasting.
Sports Entertainment Network CEO Craig Hutchison said: "We couldn't be prouder with what our SEN and AFL Nation teams have achieved to date to broadcast the game right across the country. It's a testament to our on-air teams and those behind the scenes putting together the best possible product. This is just the start for us as we remain committed to delivering the best AFL content and ensuring fans can enjoy every moment of the game.
“Accessing so many varied national digital audio audiences to complement our almost 200 station frequencies who take Australia’s most widely ever distributed call is fantastic for fans and our brand partners alike.”